David Zinkin
David specializes in qualitative research and brand planning. He graduated with a First Class degree in Psychology and, over the last 20 years, many leading brands have benefited from his insightful and constructive approach.
David started his career in account planning and has worked for major London agencies including SJIP/BBDO, Ogilvy & Mather and DDB.
He's experienced at leading international projects and has worked on major brands across many categories, including food (Unilever, United Biscuits), drink (Bass, PepsiCo) consumer electronics (Philips, Microsoft, Navman), cars (Volkswagen), financial services (Lloyds ), travel (British Airways)and Health Education (on heroin, smoking, drinking).
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